Released on = September 20, 2006, 10:46 am

Press Release Author = Starr Tincup

Industry = Management

Press Release Summary = Robby Kyser joins firm to extend web marketing results for
key clients

Press Release Body = FT. WORTH, Texas - September 20, 2006 - Starr Tincup, an
integrated marketing firm focused on customer selection, acquisition and retention
for software and services companies, announced today that Robby Kyser has joined the
firm as vice president, client management. Prior to his hire at Starr Tincup, Robby
was an e-commerce manager for Allied Electronics and a consultant to agencies like
T:M interactive, Avenue A, RazorFish and Integer Group. He has over a decade of
experience in Internet development, marketing, design and independent consultation.
At Starr Tincup, Robby will focus on client management and support-more
specifically, Robby will manage the interactive web aspect of marketing for major
clients.

"Robby has had an extensive career that spans every aspect of interactive and
e-commerce creative, marketing strategy and development," said Bret Starr, principal
and co-founder of Starr Tincup. "His understanding of innovative technologies,
pertinent channels and industry best-practices will amplify Starr Tincup's ability
to provide excellent service to our clients."

As Internet marketing continues to become an increasingly larger slice of most
client marketing budgets, the experience that Robby brings to the firm allows Starr
Tincup to further enhance the significant ROI from emerging marketing channels. By
introducing direction in the areas of search marketing, e-commerce methodology, web
usability, online-user experience and development, Starr Tincup can more readily
deliver enterprise web marketing solutions to their clients.

"His dedication to every facet of Internet marketing makes Robby an impressive asset
to our firm and truly represents the high standard of quality we maintain when
adding a new member to our firm," said J. William Tincup, principal and co-founder
of Starr Tincup. "We are positive that Mr. Kyser, with his experience and expertise,
will enrich our abilities to best serve our clients here at Starr Tincup."

About Starr Tincup

Starr Tincup is a premium marketing agency for business-to-business software and
services companies. The company helps its clients select, acquire and retain
customers through direct and indirect channels. The scope of services includes the
development and execution of market research, sales and marketing process, marketing
programs, and best-of-breed sales and marketing technology implementation and
integration.

For more about Starr Tincup, visit their website at www.starrtincup.com or read
their blog at http://starrtincup.blogspot.com.

Web Site = http://www.starrtincup.com

Contact Details = Media Contacts
Bret Starr
Principal and Co-Founder
817.204.0388
starr@starrtincup.com

J. William Tincup
Principal and Co-Founder
817.204.0400
tincup@starrtincup.com
Starr Tincup